Business Success
Everyone has a brand. This brand like any product brand can be honed, worked on, improved on, and should be protected. The brand is you, the salesperson. Who do you want to be? How do you want to be perceived? What do you want people to say about you and your brand as a salesperson?
Remember, get to work. Plan your destiny and do your job. Balance your life and surround yourself with people that will help you reach beyond anything that you thought you could do. It will not be easy, but if you do it, I guarantee you will be satisfied.
"This book talks about building your brand as an individual and as a salesperson. Everyone knows that products are branded, but this book talks about you as a brand. What sets you apart from all the other salespeople out there? How are you different? Why would people buy from you? You have a brand and it can be improved as you grow as a person."
-John Valente
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